The assistant is not a robocall. A booking-first script does four things in under two minutes.
A good assistant call opens by naming the specific request — the service, and where it came from. That single sentence converts a suspicious answer into a conversation.
Second, it qualifies with the two or three questions that decide whether the job is worth a truck roll. Property type, urgency, and scope. Nothing more; interrogation kills bookings.
Third, it offers concrete slots rather than asking when the caller is free. Two options beat an open question every time.
Fourth, it confirms in writing immediately and sets a reminder cadence. Most no-shows are not rejections, they are forgotten appointments, and a reminder sequence recovers a meaningful share of them.