We book product demos with the exact buyer personas you sell into — VPs, Heads of Ops, IT decision-makers — so AEs spend time selling, not prospecting.
$15k–$150k ACV
30–90 days
4 core use cases
The plays we run inside b2b saas.
Honest assessment of the pipeline problems we hear every week.
Buyer personas we target inside qualified accounts.
Targeting is half the job. Here is the sourcing logic.
We build account lists from Apollo, LinkedIn Sales Navigator, and Crunchbase filtered by funding stage, headcount growth, tech stack (BuiltWith), and hiring signals. Closed-lost and stalled-opp tiers get their own cadence so warm pipeline gets revived before we cold-call net-new.
Angles tested in production — not generic 'just checking in' scripts.
What has to be true before a meeting hits your AE's calendar.
Real pushback from buyers and how our SDRs respond.
"We already have a vendor."
Anchor on renewal timing and the one capability competitors don't ship — book a 'roadmap check' call, not a replacement pitch.
"Send me information."
Trade a one-pager for a 15-minute call to make sure we're sending the right one — qualifies intent before email gets ignored.
"We're not looking right now."
Move them into a quarterly nurture cadence with a clear re-engagement trigger (renewal, headcount, funding).
The exact mix we typically deploy.
Benchmarks from pods we run in this vertical. Yours will vary.
Book a free strategy call. We'll review your offer, ICP, and whether outbound makes sense for your business.
Book a Free Strategy Call